Google Answers If Dividing A Long Short Article Might Result In Thin Material

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In a Google Search Workplace Hours video, Googler Lizzi Sassman addressed a question about thin material, clarifying a typical misperception about what thin content truly is.

Thin Content

The word thin methods lacking density or width.

So when we hear the term “thin content” it’s not uncommon to consider thin material as a webpage with very little content on it.

The actual definition of thin content is more along the lines of content that does not have any added worth.

Examples are a cookie cutter page that barely varies from other pages, and even a web page that is copied from a merchant or maker with absolutely nothing additional contributed to it.

Google’s Product Review Update removes, to name a few things, thin pages consisting of evaluation pages that are just item summaries.

The hallmark qualities of thin pages is that they lack creativity, are hardly various from other pages and/or do not use any specific included worth.

Entrance pages are a form of thin content. These are web pages developed to rank for particular keywords. An example can be pages developed to rank for a keyword expression and various city names, where all the pages are essentially the exact same except for the names of the cities.

Are Short Articles Thin Material?

The individual asking the concern would like to know if dividing a long short article into shorter short articles would result in thin content.

This is the question asked:

“Would it be thought about thin material if an article covering a lengthy topic was broken down into smaller sized articles and interlinked?”

Lizzi Sassman addressed:

“Well, it’s difficult to understand without taking a look at that content.

However word count alone is not a sign of thin content.

These are 2 completely genuine approaches: it can be good to have an extensive short article that deeply checks out a topic, and it can be equally simply as excellent to break it up into much easier to understand subjects.

It really depends on the subject and the content on that page, and you know your audience best.

So I would concentrate on what’s most helpful to your users which you’re offering enough value on each page for whatever the topic might be.”

Splitting a Long Article Into Numerous Pages

What the person asking the concern might have been asking is if was fine to split one lengthy subject across several pages that are interlinked, which is called pagination.

With pagination, a website visitor clicks to the next page to keep checking out the content.

The Googler assumed that the individual asking the question was splitting a long post into much shorter articles devoted to the multiple subjects that the prolonged post covered.

The non-live nature of Google’s brand-new variation of SEO office-hours didn’t allow the Googler to ask a follow-up concern to verify if she was understanding the concern properly.

In any case, pagination is a great method to separate a prolonged short article.

Google Search Central has a page about pagination best practices.

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Included image by Best SMM Panel/Asier Romero

Listen to the Google SEO Office Hours video at the 12:05 minute mark